More Conversations…
More Conversions…
More Sales…
A Marketing Agency With A Twist…
Focused on Sales & Referrals (Bottom of the Funnel)… Not Just Leads.
Business is good.
But it could always be better.
And easier.
Not A Full-Service Agency
Many marketing agencies will brag about being full-service.
We’re not.
We’re focused on the Bottom of the Funnel.
Getting you into more Conversations with your Ideal Clients.
Converting more leads into sales.
Generating more referrals.
We help small businesses, solopreneurs, real estate professionals, local businesses and coaches/advisors who are great Value Providers but feel stuck.
We help you develop and implement our proven C.D.A. Method and A.R.C. Method.
No expensive complicated marketing funnels. Or managing giant teams. Or outsourcing to expensive agencies.
If you want more conversation, more conversions, more appointments, more clients, more sales, more revenue, more presence in your market, more leads, more time away from work, and more time with your family, friends, and hobbies…
You’re in the right place.
DON’T FOCUS ON MORE CONTENT MARKETING.
FOCUS ON MARKETING YOUR CONTENT MORE.
*And this doesn’t mean doing awkward TikTok dances
1. SUBSCRIBE TO THE PLAN THAT IS RIGHT FOR YOU
2. GET YOUR STRATEGY/ CAMPAIGNS WITHIN A FEW BUSINESS DAYS
3. DISTRIBUTE, TRACK, ASSESS
You know it could be better.
Referrals, networking, traditional marketing and old school tactics have gotten you this far. But you see what the competition is doing. You see the big corporations stepping in and taking the relationship out of your industry.
If you're ready to level up your marketing, make more sales and EASIER SALES…
You're in the right place.
BENEFITS
Proven Method
Stop guessing, wasting time and resources just throwing stuff at the wall hoping it sticks.
Three Steps Ahead
Never be without a marketing plan or strategy.
Never Worry About What To Post or Send
Content planned, cued and ready to post, send or publish.
Speedy Implementation
Quick meetings, quick execution. Speed matters.
Adaptable Approach
Constant feedback loop. Looking at data and audience feedback for next steps.
Unique to you.
Tired of generic content that all your competitors have? Get something unique to you.
Fixed Monthly Rate
No surprises on cost. Same cost no matter your ad budget.
The average Chief Marketing Officer salary in the United States is $347,055 as of June 26, 2023, but the range typically falls between $300,148 and $422,677. - SALARY.com
“You can’t just like helping people. You have to be good at finding people to help. And getting people who want help to find you.”
— Darin Persinger
Consistent is better than better.
A fancy promo video sounds like a nice idea.
You see the polished, highly produced video content from the competition and think,
You don’t.
In reality, blowing your budget on just a couple of pieces of content will backfire.
You want consistency.
Multiple angles of marketing.
Highly produced, promo videos give you a great WOW factor.
But after the WOW factor, what?
Rarely does one piece of content, seen one time, bring new clients.
CONTENT, MARKETING, ADS & MORE…
Content marketing
Blog posts
Landing page content
Email Marketing
Auto-responders sequence
Ad Campaigns
Posting Schedule
Weekly Follow-up Emails
Social media posts
Instagram Reels
Tik Toks
Hooks
Lead Magnets
Videos Sales Letters
Frameworks & Templates
Video Content
Podcast Content
Digital Ads
FAQs and knowledge base articles
Surveys and Polls
Webinars
Strategy
Conversion optimization
MEMBERSHIP LEVELS
Select the plan that’s right for you.
- THE LAKE
BOTTOM & MIDDLE OF FUNNEL
$3,490/m
Marketing & Content Strategy Session
Retargeting Ads/Campaigns
S.O.A.P. System (Run the best ads to get the best results)
Email Marketing Strategy (Convert more leads)
Ice Breaker Creation/Promotion (Start more conversations)
F.A.S.T. Track System (Make sure there are results)
Social Media (Grow your audience)
- NO % of ad spend or revenue. Month-by-month (no long term commitments)
- THE OCEAN
TOP OF FUNNEL
& MOFU & BOFU
$4,990/m
Everything in The Lake Included plus,
Audience Building
Lead Generation Ads
- NO % of ad spend or revenue. Month-by-month (no long term commitments)
- THE POND
DONE WITH YOU
$500/m
Deep Dive Monthly
Strategy Session
Content Review
Data & Analytics Review
- NO % of ad spend or revenue. Month-by-month (no long term commitments)
NOT SURE? QUESTIONS?
FAQs
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Good question. For starters, the annual cost of a full-time CMO is over $300,000. If you’re just looking for a social media manager, different story. But are you going to get the best strategy from a social media manager or outsourced VA?
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If you need a full service agency and have the budget, I think you should. This is a twist on the traditional we-do-everything shop. We don’t do everything. We do marketing strategy and promotion at bottom of the funnel really well. Helping you get into more conversations and convert more leads. So that’s what we offer.
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IKAY can seamlessly merge with your current setup. We don’t view it as a conflict, but as an opportunity to bring a different perspective and more output.
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First, I’d ask you to let the market decide. Second, we’ll continue to tweak and revise until you’re 100% satisfied. But let’s focus on the results.
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IKAY offers a ton of flexibility in how you request designs using Trello. Some common ways clients request designs is directly via Slack, sharing Google docs or even brief screen recording. We have a bunch of templates and guides… It’s as easy as filling in the blanks or blocking out time out on the calendar. It’s simple and fast.
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IKAY is a team of one. This means you'll work directly with me, Darin Persinger. However, if there requests needed for outside my scope, design, video editing, podcast editing, etc., I have a network of carefully selected pros.
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Depends on the strategy and campaign and if the content is already posted. But on average, 24 hours.
See if IKAY is right for you.
Get a guided tour through the process and find out how you and your team can change the way you do you content and marketing, for the better.